Company announcements hot off the press: the news published here contains information ranging from strategic goals, environmental protection and sponsorship all the way through to the company's business development.

  • Feb 23, 2015

    Audi reveals laser headlights for the new R8

    Audi is revealing the headlights of its new R8* as the first of a number of technology highlights of the top sports car. The R8 uses LED headlights which can be supplemented by a laser high beam lighting module as an option.

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  • Feb 16, 2015

    New human-robot cooperation in Audi’s production processes

    Direct cooperation between man and machine: At its main plant in Ingolstadt, Audi has for the first time deployed a robot that works “hand-in-hand” with humans – without a safety barrier and ideally adapted to the employees’ working cycles. It is the first human-robot cooperation at the Volkswagen Group to be applied in final assembly. This innovative technology makes work easier for the assembly employees and makes ergonomic improvements.

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  • Feb 12, 2015

    Three Audi R18 e-tron quattro cars at Le Mans

    The wait is over: The Selection Committee of the Automobile Club de l’Ouest (ACO) has accepted all nominations submitted by Audi for the 83rd running of the Le Mans 24 Hours. As a result, three Audi R18 e-tron quattro cars will be competing in the world’s major endurance race on June 13 and 14, 2015, for which Tom Kristensen has been appointed as 'Grand Marshal' by the organizer.

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  • Feb 11, 2015

    Audi continues with growth in January

    Audi has made its best-ever start to the year in company history: delivering around 137,700 units, the Ingolstadt-based company sold 10.3 percent more cars in January than during the same month last year. Following the recordbreaking sales in 2014, the four rings once again saw growth in all regions of the world. Growth for the brand was particularly strong in North and South America, with sales up 15.1 percent to 16,200 units. In particular, the popular A3 family (+58.1%) and the new Audi TT (+15.0%) contributed to the successful start to the year worldwide.

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  • Feb 9, 2015

    Audi partners with Universal Pictures for film adaptation of "Fifty Shades of Grey"

    Audi of America announced that the brand will be featured in Universal Pictures and Focus Features’ upcoming film adaptation of the bestselling book from E L James, "Fifty Shades of Grey," which will be released on February 13.

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  • Jan 31, 2015

    Audi Sport TT Cup field confirmed

    The first decision in the 2015 Audi Sport TT Cup has been made. The 18 permanent slots for the season have been awarded. A high-caliber jury that included Audi Sport TT Cup coach Markus Winkelhock, Le Mans winner Marco Werner and the former rally driver Sepp Haider selected 15 young international male and three female drivers.

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  • Jan 30, 2015

    Two wins for Audi in "Best Cars 2015"

    January 30, 2015 – Audi takes two overall victories in this year’s "Best Cars" survey. Readers of “auto motor und sport” magazine selected their favorites. The award ceremony was held yesterday in Stuttgart.

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