Twelve cars that represent recent Audi history are the stars of the new calendar from Audi Tradition. Automotive photographer Stefan Warter was responsible for the lavish studio shots of the classic and newer models, which were all built between the 1960s and the 1990s.
The background design by artist Kristina Redeker picks out the colours and shapes of the exhibits and links them to artistic references. Whether a bright yellow Audi 50 from the 1950s, a white 80s Coupé or the Audi RS 2 Avant in the blue that typified the 1990s – the zeitgeist of each epoch can be experienced at every turn of the page.
The month of April features a genuine classic Audi car with cult status. The Audi 100 Coupé S, designed by Hartmut Warkuss, was a car for free spirits even in those days. With the Audi 100, developed at the end of the 1960s by Ludwig Kraus, the brand with the four rings was able to break into the upmarket midsize segment.
Audi was able to secure the services of acclaimed car photographer Stefan Warter for its calendar for the third year in a row. The idea behind the calendar was for the cars from recent Audi history to look like exquisite jewels on the pictures, thanks to elaborate staging in the studio. Warter therefore intentionally dispensed with computer animation and composition.
The new calendar from Audi Tradition features photos with pronounced structural strength. When viewed at close proximity, every detail comes into effect. From a distance, the fascinating interplay of the colours and shapes of the car and the background is accentuated – exciting contrasts of light and dark, coloured and monochrome, refined and flashy, youthful and timeless. Forever young.
The “Forever Young” calendar is available for EUR 29.90.
A stimulating blend of historic exhibits and contemporary forms of presentation.