Audi and the Salzburg Festival – the company has been a main sponsor of this event for more than 15 years. The partners enjoy fruitful cooperation in an atmosphere of mutual trust.
Key to the special atmosphere of the Salzburg Festival is a successful blend of long tradition, top quality and creative vision – characteristics that match Audi perfectly.
As a main sponsor, the company helps to maintain the highest international artistic standards. This is not limited to the city of Salzburg alone: ever since the partnership began, Audi has invited the Festival to make a guest appearance at the Summer Concerts in Ingolstadt.
In each Festival season, Audi invites more than 200 customers from various countries and other celebrity guests from the media, commerce and culture to attend the ‘Audi Night’. Since 2006 the reception held after a selected Salzburg premiere has been one of the social highlights of the Festival.
Every year the Salzburg Festival and its sponsors welcome numerous guests of honour. To help make their visit to the city on the River Salzach an exclusive event in every respect, a shuttle service of Audi A8 cars is available to take them to the various Festival destinations.