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Real Madrid and the Audi brand can both look back on over a hundred years of team and company history. Indeed, the "galácticos" have been depending on "Vorsprung durch Technik" as their team's automotive partner for some time.
AUDI AG has now been the exclusive vehicle partner of record-breaking Spanish champions Real Madrid since 2003, and has repeatedly breathed new excitement into the partnership. In the 2010/2011 season Audi once again provides the wheels for the team captained by German international star Mesut Özil.
Before the keys were handed over, defender Sergio Ramos and goalkeeper Iker Cassilas, together with Audi Board Member Peter Schwarzenbauer, unveiled another very special vehicle: an Audi A1 painted in club colours with the Real Madrid logo both on the outside and on the inside.