Audi Vertriebsbetreuungsgesellschaft mbH
Growth on the German market, achieved through thoroughly satisfied customers and a premium standard of service from Audi trade partners and authorised workshops. This is what Audi Vertriebsbetreuungsgesellschaft mbH (Audi VG) is aiming for. As brand ambassadors, our employees have daily contact with Audi customers, interested parties and Audi dealers.
As a fully-owned subsidiary of AUDI AG, Audi VG is a key component of Audi Sales Germany. The company’s main aim is to safeguard Audi’s leadership in the premium segment through personal contact with Audi dealers and customers
Within Germany, AUDI AG cooperates with approximately 450 dealers and a large number of authorised workshops. At their service is a team of Audi VG sales professionals who provide support and advice in all company-related matters. To ensure this support is both dependable and flexible, Audi VG is organised into five regions. The central offices are all located in the vicinity of the major German cities Berlin, Frankfurt am Main, Hamburg, Cologne and Munich.
Customer Service in Ingolstadt and the Audi VG subsidiary CC WellCom GmbH in Potsdam and Ingolstadt provide Audi customers, interested parties and Audi dealers with support: over the phone, in writing, by fax or via e-mail. Visitors to the Audi Forums also have the opportunity to speak with Audi VG employees directly – right there at the forum itself.
Service Technology Support is solely responsible for technology-related product queries the world over.
Audi VG is there where “the fascination of Audi” is encountered and experienced: in dialogue with Audi dealers, as an active presence in the Audi Forums or simply at the other end of the phone. As direct contacts, our employees are the face and voice of this premium brand throughout Germany.
Approximately 450 Audi dealers and a large number of authorised workshops throughout Germany have turned their “fascination with Audi” into their chosen career. Our sales experts support the regional Audi dealers in all matters relating to the partner company.
Working from central locations, our administrative and field service employees provide comprehensive support and advice in the areas of sales, service and authorised partner training. Our employees are also the first port of call for marketing activities appropriate to specific requirements and target groups.
Five regions, five offices
To ensure flexible, individual and prompt support for all Audi dealers, the German market is divided into five regions - each with a central office in the vicinity of a major German city.
East: Ludwigsfelde (near Berlin)
West: Frechen (near Cologne)
South-West: Frankfurt am Main
Person to person
The Audi Forums in Ingolstadt, Munich and Neckarsulm are publicly accessible platforms, providing an opportunity to gain further insights into the world of Audi. Both new and existing customers can expect to find a lively programme of discovery taking place almost every day of the year, with guided tours through the factory and museum, events and conferences, as well as the frequently held, exclusive model previews showcasing what can only be described as a fascinating brand.
Our customer advisers and guest attendants at the various forums are ambassadors for the Audi brand. As individuals, they represent the philosophy, values and corporate culture of this unique premium manufacturer and are always on-hand to provide comprehensive product and brand-specific advice to visitors of all nationalities.
To become “Best in class”
The focus is on the customer and on ensuring that his contact with the Audi brand is defined by satisfaction, enthusiasm and long-term confidence.
In order to fulfil these requirements, a premium manufacturer needs to be constantly optimising the individual aspects of customer communication. It is thus our mission to be “best in class” when it comes to customer relationship management. In addition to professional concern management, we are continually developing our active customer relationship management in order to retain the loyalty of our customers over the long term.
Available around the clock
Providing a personal service over the phone, by e-mail, fax or letter, the employees of our subsidiaries in Potsdam and Ingolstadt deal with the specific concerns of Audi customers, interested parties, Audi dealers and other clients - 24 hours a day, 365 days a year.
Classic concern management, active customer relationship management and targeted marketing activities at the highest level safeguard the acquisition of new and potential customers, while also ensuring customer satisfaction. All of our employees provide the highest standard of exclusive customer care.
Service Technology Support looks after all technology-related product issues. The main focus here is on product quality and repair processes, with the aim of securing long-term customer loyalty.
Deliver a premium standard. Demand a premium standard.
The performance and enthusiasm of our employees is crucial for ensuring the success of the Audi brand in Germany. A first-class performance each and every day enables us to satisfy the premium standards of Audi dealers and Audi partners. As a result, our corporate philosophy focuses on providing an innovative working environment that is enjoyable, inspires trust and rewards hard work.
Do you enjoy giving your very best? Do you think in terms of the customer at all times and are you fascinated by the world of Audi? If so, we want to meet you!
Priority: “A culture of success”
First-class performance and uncompromising customer focus not only inspire trust, but are also rewarded commensurately. Our remuneration model rewards hard work and notable success on the market and with customers.
Our managers and employees agree on targets, the benchmark against which they measure their success. Continually achieving new targets is a balancing act between personal development and meeting market requirements, a skill crucial for progress. With concrete target agreements, we give each of our employees the opportunity to optimally develop and use their personal strengths.
Customer-oriented feedback systems and analysis procedures help our employees provide a premium standard of service and to focus on achieving success in their work at all times.
Priority: “A culture of trust”
We value personal responsibility rather than control, and a management style that encourages entrepreneurial thought and action. Our employees are responsible for structuring their working hours themselves - always to the benefit of Audi customers and dealers.