Driven by tech. Driven by people. This is Audi

The transformation of mobility is changing the world. And we are changing with it. Boosted by a strength that has always been anchored in the DNA of our company: the strength to lead. Today, more than ever, we aspire to lead the way and inspire through premium technology. With people who share this desire and wish to join us in shaping the future together. Our Tech Stories introduce these people and show how they work hard every day – from the development of the front camera to the high-voltage battery.

Melanie Schillinger clicks her finger on the screen of a device

What is coming in the future? What role will cloud technologies play in a few years, how does front camera software work, and what exactly do snow drifts in Sweden have to do with it? What influence will artificial intelligence and digitalization have on processes and employees?


Out and about with Audi people who think tech and understand tech, we want to uncover the answers to these questions. And we want to know: what drives them, what inspires them, and what goals do they have? Join us on our road into the future and enjoy fascinating insights into the working world of the people who make Audi what it is. Vorsprung durch Technik.

„Automated driving is our future and a team effort—the front camera is part of the overall system.“

Lissi Lanz

Sharpening the senses in both professional and personal life.

As the component manager for the front camera, Lissi Lanz keeps the future of automated driving in focus. In this interview, she discusses how she balances work and hobbies while creating enriching synergies.

Lissi Lanz testing the functions of the front camera in the team

Lissi Lanz testing the functions of the front camera in the team.

„AI simplifies communication between the car and the driver.“

Melanie Limmer

Developing vehicles that understand us.

Melanie Limmer is the project manager for a future electric vehicle model at Audi. In this interview, she provides insights into the development approach of the “Software-Defined Vehicle.” Software and electronics architecture take center stage and significantly shape the character of the vehicle—a paradigm shift that needs to be embraced.

Melanie Limmer and Melanie Schillinger test software functions

Melanie Limmer and Melanie Schillinger test software functions.

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Mario Keding talking in a vehicle

Developing the Mobility of the Future with Car IT

With increasing digitization, electrification and, above all, automation, the automobile will increasingly be developed from the inside out in the future. In that regard, “Vorsprung durch Technik” is defined primarily by the development of groundbreaking software. That’s the job of Car IT. It involves the advanced sensors on an automated vehicle, intelligent communication between individual vehicles and their environment, and the safety of systems. Consequently, the employees in the development of automated driving/drivers’ assistance systems are working on the core of tomorrow’s mobility.

Server hall of the data center

Enterprise IT

Enterprise IT is the foundation for AUDI AG’s digital transformation. We are innovation drivers and partners for the departments and securely combine the data streams of vehicles and employees. Fast, secure, innovative, and scalable.

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