Abraham Schot

Chairman of the Board of Management
Abraham Schot

  • Bram Schot was born on July 12, 1961, in Rotterdam, The Netherlands. He is married and has two children.
  • He graduated from the University of Bradford with a Master of Business Administration. He completed additional courses of study while working, including at Harvard Business School and Insead Fontainebleau Business School.
  • He began as a management trainee in 1986 at ABN-AMRO Bank. One year later he moved to Mercedes-Benz AG where he entered the Executive Management Program. After holding various positions at Mercedes Benz Nederland, including Assistant Sales Manager for Commercial Vehicles, Head of Corporate Strategy & Planning as well as Marketing Director for the Commercial Vehicle division, in 1998 Bram Schot became Managing Director of the Mercedes Car Group for DaimlerChrysler Nederland. In 2003, he assumed the position of President and CEO of DaimlerChrysler Nederland.
  • From 2006 to 2011, he was responsible as President and CEO of DaimlerChrysler/Mercedes-Benz Italia.
  • In 2011, he joined the Volkswagen Group, where he oversaw strategic projects in Group Sales. Bram Schot has been responsible for Marketing and Sales on the Board of Management of Volkswagen Commercial Vehicles from 2012 onwards.
  • From September 1, 2017, Bram Schot has been Board of Management Member for Sales and Marketing at AUDI AG. On June 19, 2018, the Supervisory Board of AUDI AG has decided to transfer the duties of the Board of Management Chairman to Bram Schot on a temporary basis.
  • On January 1, 2019, Bram Schot became Chairman of the Board of Management of AUDI AG, which includes Ducati, Lamborghini and Italdesign Giugiaro as well as the Audi brand.

  • Bram Schot on LinkedIn

Bram Schot: The year of change

Talking Business 03/14/2019

Bram Schot: The year of change

“2019 is the year of change. We are realigning Audi consistently and in a focused manner and placing the customer at the center of our actions.”

Read more


Audi worldwide

Models, products and services – switch to your country / sales region website and discover the regional diversity of Audi.


    Error report

    The feedback form is currently unavailable.
    Please try again later.

    You may deactivate your ad blocker to view the feedback form.

    This website uses cookies. By using this website and its offers and continuing navigating, you accept these cookies. You can change them in your browser settings.