Special message with the Audi digital matrix light

Special message with the Audi digital matrix light

With the help of digital matrix LED technology, Audi lighting designer and Bayern Munich fan, César Muntada, sends very special congratulations to his favourite team.

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Audi X FC Bayern

Audi and FC Bayern: on the ball together for 17 years

The partnership between Audi and the FC Bayern has lasted for 17 years. The driving force behind this successful collaboration is the absolute will to win, the goal of being the best in one’s class – aspirations that both share. In future, we will be expanding strategic cooperation in the areas of electrification and sustainability even further, to the ultimate benefit of fans and customers. The ground rules of this successful partnership remain unchanged: trust, reliability and integrity.

As FC Bayern München’s exclusive automobile partner, we have the opportunity to present electric mobility and connectivity, and to turn them into tangible experiences.

Hildegard Wortmann

Audi Digital Summer Tour
Audi Digital Summer Tour

Home of Football

Audi Digital Summer Tour

Audi and FC Bayern Munich have been going on tour together in the USA and China since 2014 to delight soccer fans across the pond. Due to the global Corona pandemic they thought of something very special and have developed a serious alternative with the first Audi Digital Summer Tour.

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Vorsprung durch Technik – on the streets and on the pitch

Configure your Audi e-tron

Configure your Audi e-tron

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