Crafters of Atmosphere

We recently brought together Spurs first team player Toby Alderweireld, Tottenham Hotspur Stadium Project Design Director Christopher Lee at Populous and our Audi Sound Designer Rudi Halbmeir, to discuss how they craft the ultimate atmosphere for their audience and why the power of sound resonates with matchday crowds and drivers alike.

11/02/2020 Reading Time: 1 min

Hosted by Sky Sports Broadcaster Laura Woods, we discuss the innovative creation in sound for the Audi e-tron GT to the architectural design for the stands in Tottenham Hotspur’s ground breaking new stadium. Rudi and Christopher delve into their process and the incredible work that goes into delivering the ultimate sound design for their audience. Toby Alderweireld gives a unique insight into the mind of a Premier League player and how the matchday atmosphere can both enhance and hamper performances on the field.
From creating realistic engine sounds for the silent e-tron GT to harnessing the roar of the crowd at matchday, we learn how both Audi and Tottenham Hotspur have crafted the perfect atmosphere.

“We design the places where people love to be together”

This is the sound of an electric car
This is the sound of an electric car

E-Mobility 09/17/2019

This is the sound of an electric car

What does an electric car sound like? Audi sound designer Rudi Halbmeir and Stephan Gsell show what goes into creating just the right sound. Along with artificial noises, some unusual instruments also come in to play.

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