Mobility of the future
To drive better than ever, we need to be sustainable like never before. With new, unique energy sources. With alternative drive concepts. Holistically. No compromises. With fewer CO₂ emissions and more and more enjoyment while driving.
Here at Audi, we have already set the course for this with e-tron, g-tron, and h-tron.
And we continue to work inexorably on advanced technologies that underline our "newly driven" credo day after day. For the future of individual premium mobility. So that we are more sustainable than ever before. So you can drive better than ever.
Our conception of ourselves.
Resource scarcity, environmental degradation, climate change, and population growth – these aspects influence society, politics, and the economy. The change in social values is progressing. For more and more people, sustainability is becoming an expression of an attitude to life. We build cars that match this attitude. To do this, we are pressing ahead with the development of innovative drive technologies and pursuing the principles of a sustainable recycling economy.
The world is changing – and mobility is changing with it.
The automotive industry is undergoing a fundamental change – driven by three major developments: urbanisation, digitisation, and sustainability. With its 2025 Strategy, Audi is setting the course for the future. Its backbone is formed by low-emission or zero-emission cars, supplemented by new solutions for sustainable premium mobility, intelligent networking, and comprehensive concepts such as the circular economy.