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Marc Lichte - Head of Design, AUDI AG
Mobility & Trends11/30/2020
Car design of the future: Audi presented its new design philosophy at Design Shanghai. The star of the fair was the concept SUV Audi Q4 e-tron concept. Read more in the interview.
Electric mobility is changing the automobile design of the future. Marc Lichte, head of Audi Design, talks about the key features of the exterior design on the Audi e-tron.
What will future electric cars look like? The Audi Q4 Sportback e-tron concept answers this question. Witness the future of e-mobility during its world premiere.
The four rings are the Audi trademark. We explain how the logo came to be, what it means, and how it continues to develop, even today.
In the new A3, Audi is presenting seat covers made of recycled PET bottles for the first time. Read more to find out how the sustainable products are produced.
The Audi RSQ e-tron plays an important role in the new animated film. Discover how the virtual car was developed.
The world premiere of the Audi e-tron Sportback in 2019 was also the debut of the digital Matrix LED headlights. They help the driver and communicate with others on the road.
Audi e-tron Sportback: Power consumption, combined*: 24–20.9 kWh/100km (NEDC); 25.9–21.1 kWh/100km (WLTP)CO₂ emissions, combined*: 0 g/km
How did the use of electric light develop? From the first electrically lit world’s fair in 1878 to the Audi e-tron Sportback concept that uses lighting to communicate with its environment.
The Audi Q8 combines the elegance of a four-door luxury coupé with the versatility of an SUV. The new face of the Q product line.
Audi Q8: Fuel consumption, combined*: 8.9–6.9 l/100kmCO₂ emissions, combined*: 204–182 g/km
Products & Services02/23/2021
Audi customers value flexibility – even after purchasing a car. This is what they get with functions on demand.
Audi presents its first electric Sedan with the e-tron GT. Experience the unique combination of design, sustainability and performance in the video.
Audi e-tron GT quattro: Power consumption, combined*: 19.6–18.8 kWh/100km (NEDC); 21.6–19.9 kWh/100km (WLTP)CO₂ emissions, combined*: 0 g/km
In 1980 Audi introduced the quattro − one of the first road vehicles with all-wheel drive. More than ten million cars with the quattro drive have been produced since then. Here is its success story.
With most land-based forms of transport making the switch to electric, there’s only one way left to go…up.
Alternative Drive Systems08/28/2020
Harvesting trees for energy and commercial use goes against most people’s idea of sustainability. Although lumber practices happening across Austria suggest that this isn’t always the case.
Home of Football07/24/2020
On the way to training in an Audi e-tron. Bayern Munich players Niklas Süle and Alphonso Davies pick up new teammate Álvaro Odriozola. Time for a chat about the life of a professional at Bayern Munich.
Inspiration & Lifestyle
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