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Frequently asked questions

1. What data is processed by the vehicle?

Operating data of the vehicle

Electronic control units are installed in your vehicle and process data required to run your vehicle. This includes for example:

  • vehicle status information (e.g. speed, deceleration, lateral acceleration, wheel revolution speed, whether the seat belts are fastened),
  • environmental conditions (e.g. temperature, rain sensor, distance sensor).
This data is generally volatile; it is not stored after the vehicle is switched off and is only processed in the vehicle itself. Control units often contain data memory (sometimes also including the vehicle keys). These are used to temporarily or permanently document information about vehicle status, component stress, maintenance requirements and technical events and errors.
 
Depending on selected equipment, the following information is stored:
  • operating conditions of system components (e.g. fill levels, tyre pressure, battery status),
  • deviations from system states in important system components (e.g. lights, brakes) that are documented in the internal vehicle systems event memory,
  • system responses in specific driving situations (e.g. deployment of airbags, use of stability control systems),
  • information about vehicle-damaging events,
  • for electric vehicles, the charging status of the high-voltage battery, estimated range.
In special cases (e.g. when the vehicle has detected a malfunction), it may be necessary to store data that would otherwise be volatile.

The data is stored locally in the vehicle. If you use services (e.g. repair services, maintenance work) as well as in the event of warranty claims and quality assurance measures, the stored operating data and the vehicle identification number (VIN) might be required to access. The data may be readout from the vehicle by an employee of the service network (e.g. workshops and manufacturer) or third parties (e.g. breakdown services).

The readout is generally carried out via the statutorily prescribed connection for OBD (“on-board diagnostics”) in the vehicle. The readout operating data records the technical conditions of the vehicle or individual components and helps with error diagnostics, compliance with maintenance obligations and with quality improvement. This data, especially information about component stress, technical events, operating errors and other errors, is sent with the respective vehicle identification number (VIN) to the manufacturer, if necessary.

The AUDI AG is also subject to product liability. For liability issues, such as vehicle recalls, the manufacturer uses operating data from the vehicle. This data may also be used to review warranty and guarantee claims by customers.

Faulty memory units in the vehicle can be reset by a service provider as part of repair -/service work or at your request.

In case you wish to obtain precise information about the data stored in your vehicle, please contact a service partner.

Online services

If your vehicle has a wireless internet connection, you are enabled to share data between your vehicle and other systems (the data servers of AUDI AG or the data servers of service providers). In certain countries, the wireless internet connection is enabled by an on-board transmitting and receiving unit (permanently installed by the AUDI AG) or via a mobile device provided by you (e.g. a smartphone). This wireless internet connection enables the use of online features (information and control services for your vehicle). These include online services and applications/apps that are provided by the AUDI AG or other providers (the “Audi connect services” or the “services”).

2. General information about online services

Who receives your data?

Within the AUDI AG, only the parts of the organisation that require your data to fulfil our contractual and legal obligations and to protect the legitimate interests of the AUDI AG are given access to your data.
Service providers (data processors) employed and appointed by the AUDI AG may also receive data for these purposes. If the AUDI AG uses data processors to provide these services, the AUDI AG ensures that personal data is protected in accordance with the relevant statutory provisions by means of suitable legal precautions and appropriate technical and organisational measures.

As a matter of principle, the AUDI AG will only disclose your personal data to third parties if required to fulfil the contract, if the AUDI AG or the third party has a legitimate interest in such disclosure or if you have given your consent.

In addition, data may be transferred to third parties (including investigative or security authorities) if the AUDI AG is obliged to do so by law or by enforceable official or court order.

How long is your data stored?

The AUDI AG will store your data for as long as is necessary to provide the services to you or for as long as the AUDI AG has a legitimate interest in continued storage, for reasons of troubleshooting or for purposes of service optimisation. The AUDI AG only stores the data that the AUDI AG requires for the respective purpose and pseudonymises or anonymises the data that is processed beyond the provision of services as far as possible.

In addition, the AUDI AG is subject to various storage and documentation obligations, including those arising from the German Commercial Code (HGB) and the German Fiscal Code (AO). The retention and documentation periods specified therein are up to 10 years. Ultimately, the storage period is also governed by statute of limitations periods, which can be up to 30 years, for example, pursuant to Sections 195 ff. of the German Civil Code (Bürgerliches Gesetzbuch – “BGB”), whereby the general limitations period is 3 years.

Under certain circumstances, your data may also need to be stored longer, e.g. if a legal hold or litigation hold is ordered in connection with official or court proceedings (i.e. a prohibition against deleting the data for the duration of the proceedings).

Deactivation of online services

Depending on your vehicle configurations, you can disable the collection of certain personal data using your vehicle’s privacy settings. When you disable the collection of such data, the services that use this data can no longer be provided. This does not include functions and services required by law, such as an emergency call system. More information can be found in the privacy menu of your vehicle.

3. myAudi registration/verification

myAudi Portal

The use of certain services and functionalities on the myAudi portal (www.myaudi.de) requires registration and login with your e-mail address and, if necessary, further information and data, e.g. contact details. The AUDI AG processes the data to fulfil the contract with you or to take steps prior to entering into a contract or (if indicated) based on your consent.

The data will not be passed on to processors or third parties outside of the European Union or the European Economic Area.

Registration, profile management

This data includes:

Name, private or professional contact details (e-mail address, address, telephone number), date of birth.

In order to access the portal, you only need to provide the personal data that is required for registration or that we are required to collect by law. This includes your title, name and username (your e-mail address) for the portal.

Without this data, the AUDI AG cannot provide access to the portal or will no longer be able to perform an existing contract and, if necessary, may have to end the contract. All other information is voluntary and is not required to access the portal. It is only saved for the future use of other functions. You can also enter the data later, if required for a function. If further data is required for the use of individual function on the portal, the AUDI AG will inform you of this in connection with the applicable function.

To optimise our sales activities and match them with the needs of our customers and to improve our services and support for our customers, we process your vehicle identification number (VIN), registration date and usage data to safeguard our legitimate interests in improving our sales structure. The AUDI AG does not create a profile, but only processes whether you have registered with myAudi and whether you are using the Audi connect services of AUDI AG.

Key user verification

This data includes:

Name, private or professional contact details (e-mail address, address, telephone number), date of birth.

Verification by phone:
If you select verification via landline or mobile phone for verification of the key user, the AUDI AG may call you at the phone number you provide for the purpose of verifying your identity via an automated call or may send you recorded messages or text messages (SMS) in a manner that complies with the legal requirements.

Verification by e-mail:
For verification by e-mail, the AUDI AG will send you an e-mail.

Verification at an Audi partner:
The AUDI AG sends your data to the Audi partner you have selected in order to carry out the verification.

The AUDI AG provides you with information about data processing in the privacy notices on the myAudi portal and in the myAudi app. The AUDI AG also informs you about the underlying legal basis for data processing in the privacy notices. Your consent is only required for individual data processing. If data processing is based on consent, the AUDI AG only processes your personal data if you have given your consent. For further information, please see the applicable privacy policies.

4. Specific information about online services

myAudi navigation

myAudi Navigation provides you with personalised navigation services. To use the service, you must register and open a separate myAudi account. Using your myAudi account, you can configure the services in your myAudi account and send certain data and content for the functions of your Audi connect services to your vehicle (via your mobile network connection) and also allow certain vehicle and user data to be sent between  compatible vehicles, mobile devices and the service provider. In order to use the personalised services provided by myAudi Navigation, the data must be allocated to your pseudonym over multiple driving cycles. For this purpose, your myAudi username and your vehicles are each assigned a unique pseudonym (user ID and vehicle ID).
The service provider only receives these pseudonyms. The data is synchronised using your pseudonymous user ID and your pseudonymous vehicle ID(s). The service provider does not receive your name or your vehicle identification number (VIN). After you delete the data in one of your MMI systems or your myAudi app, it is deleted from our service provider’s IT systems after the next successful synchronisation of all your devices. The service provider for this is: HERE Global B.V., Kennedyplein 222-226, 5611 ZT Eindhoven, the Netherlands.

If your vehicle supports the “e-tron route planner”, additional information about energy consumption, vehicle climate data and the vehicle’s climate control settings as well as the charging data is sent in order to provide route suggestions in your vehicle, taking into account the available charging stations and the electric range of your vehicle.

Destinations created when privacy settings are enabled ("Recent destinations" and "Favourites") are assigned to your profile and synchronised with your myAudi account again after the privacy settings are disabled. If you want to prevent the subsequent synchronisation of certain destinations, you must manually delete these destinations before disabling the privacy settings.

Navigation with Google Earth™ / Navigation with Google Maps™ satellite images

To be able to display a high-resolution navigation map with satellite images in the MMI or the myAudi app, information about the map section that is to be displayed is transmitted to our service provider for the delivery of the satellite images. The data is sent in accordance with the principle of data minimisation. Under this principle, all queries from your vehicle are anonymised. The review of the usage authorisation is conducted anonymously. During each driving cycle, the data is sent with a different pseudonym (session ID) to the service provider. The service provider does not receive your name or your vehicle identification number (VIN). In addition to the above detailed service-specific data, the metadata required to provide the service is also sent. This includes, for example: time stamp, information about the software versions used, the map or map tile versions used. The satellite images are provided by the following service provider: HERE Global B.V., Kennedyplein 222-226, 5611 ZT Eindhoven, the Netherlands.
If the service provider does not have current satellite images on file for the map section to be displayed, it contacts the following service provider to request the satellite images: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland. This provider does not receive any personal data from you for this purpose, it does not receive the session ID or vehicle-related data. Information about the stored data and the duration of storage can be found in the service provider’s privacy policy: https://policies.google.com/privacy?hl=en&gl=us

Online navigation

The "Online navigation" service provides you with routes calculated online, taking account of current traffic conditions. The service required the current position of your vehicle, the desired destination and settings such as route criteria and traffic information settings. The data is sent in accordance with the principle of data minimisation. Under this principle, all queries from your vehicle are anonymised. The review of the usage authorisation is conducted anonymously. During each driving cycle, the data is sent with a different pseudonym (session ID) to the service provider. The service provider does not receive your name or your vehicle identification number (VIN). The data sent to the service provider is only used to provide, optimise and enhance the service. In addition to the above detailed service-specific data, the metadata required to provide the service is also sent: time stamp, information about the software versions used, the map or map tile versions used. The service is provided by the following service provider: HERE Global B.V., Kennedyplein 222 -226, 5611 ZT Eindhoven, the Netherlands.

Point of Interest search (charging stations, fuel prices, parking information, weather, travel information, train information, flight information, restaurant search, hotel search), Point of Interest search with Google

Various service providers are used to provide convenient searches for different POIs (Points of Interest) via your MMI system or your myAudi app. The data is sent in accordance with the principle of data minimisation. Under this principle, all queries from your vehicle are anonymised where possible.
As part of the services, your vehicle sends the following data or categories of data to the IT systems of the AUDI AG in response to a search query to be able to process your search query:

  • time of access to the service and the nature of your query sent via the MMI,
  • pseudonymous information to check that your vehicle is authorised,
  • selected system language,
  • vehicle location (local data for location and time) and/or the location that you have defined yourself (search location) – this does not include information about whether the user has specified the vehicle location or the search locations.
If you are using the voice control for the POI search, your vehicle will also send your voice data after this function has been enabled. The AUDI AG IT systems then forward the queries to the relevant content providers so that the requested information can be provided. The vehicle identification number (VIN) or other identifying features that would allow to link the query to a specific vehicle or a specific person are not sent. Location-based services require your current location (of the vehicle or the mobile phone associated with the myAudi app) the search location or the route selected. The type of POI (e.g. hotel, restaurant, car parks) or the searched name are required parameters for the search. In addition, the system language and the unit of distance (e.g. kilometres or miles), are sent to provide the search results in the right language and unit. The AUDI AG and/or the content provider process the above data in order to provide you with the requested information (e.g. charging stations, petrol stations, car parks, restaurants, train and bus schedules, flight departure and arrival times, etc.) for your current location or the destination, as well as for the other purposes specified in the privacy policies in your MMI. The following is a list of the individual services with information about the respective service providers.

Online POI search: This service allows the user to search for numerous POIs in various categories, e.g. restaurants, hotels, transport facilities, leisure facilities, etc. The following content providers are used for this purpose: HERE Global B.V., Kennedyplein 222 -226, 5611 ZT Eindhoven, Netherlands; Yelp Inc., 140 New Montgomery, San Francisco, CA 94105, USA; Neofonie GmbH, Robert-Koch-Platz 4, 10115 Berlin.

Fuel prices: This service allows the user to search for current fuel prices. In addition to general parameters, your vehicle’s fuel type is also transmitted. The content provider is: OPISNAVX, Chemin de la Mairie 24, CH-1258 Perly.

Charging stations: This service allows the user to search for appropriate charging stations. The content provider is: YellowMap AG, CAS-Weg 1-5, D-76131 Karlsruhe, https://www.yellowmap.com.

Parking information: This service allows the user to search for parking spaces and car parks. The content provider is: Parkopedia, Great Guildford Street, London, UK.

Travel information: This service allows the user to search for visitor attractions. The content provider is: Neofonie GmbH, Robert-Koch-Platz 4, 10115 Berlin, https://www.neofonie.de.

Travel (travel guide and city events): This service makes it possible to search for visitor attractions and events. The content provider is: wcities, 512 2nd Street Second Floor, San Francisco, CA 94107, USA. For details about your data that is transmitted to content providers in the USA, please see the information in the privacy policies in your MMI.
 
Navigation destinations powered by GoogleTM: This service allows the user to search for numerous navigation destinations in various categories, e.g. restaurants, hotels, transport facilities, leisure facilities, etc. If you use your myAudi app for the search, the queries involving Google destination searches are sent directly to the service provider’s systems. Unlike the POI services described above, your vehicle or the myAudi app sends Google destination search queries directly to the service provider's systems. In addition to anonymised information to authorise the use of the service, the current vehicle location or the search location selected by you, the search text and the selected system language will also be transmitted. The service provider is: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland. Information about the stored data and the storage period can be found in the service provider’s privacy policies: https://policies.google.com/privacy?hl=en&gl=us
 

5. Specific information about local data storage

Personal Points of Interest (POI)

Using an SD card, the user can load his/her own points of interest to the vehicle. This data is displayed on the map and can be used for navigation. The data is stored locally in the vehicle. The data is only sent to the AUDI AG when another service is used.

6. Mandatory emergency call

General information about mandatory emergency calls

In the event of an emergency the emergency call system (eCall) can be triggered manually or automatically. Your vehicle then sends a legally stipulated minimum dataset and establishes a voice call connection to an emergency call centre. The dataset includes the following data: the vehicle identification number (VIN) (which makes it possible to clearly identify the vehicle and identify its owner), vehicle type (car or light commercial vehicle), type of vehicle drive (petrol/diesel/CNG/LPG/electric/hydrogen), current position of the vehicle (location data place and time), last three locations of the vehicle and its direction of travel, number of occupants, time stamp, trigger type (manual, automatic).
The data is generated when the trigger is activated and is stored locally for the duration of the emergency call and up to one hour after the emergency call.
When the emergency call is triggered, your vehicle sends the data directly to the relevant emergency service centres, which are designated by the relevant authorities of the country where they are located in, to be the first to accept and process eCalls to the standard European emergency number 112.
The processing of the data is based on a legal obligation to provide the emergency call functionality (Art. 6(1)(c) of the GDPR).
The service is activated by default and cannot be deactivated. Your vehicle cannot be tracked during standby mode of this service.

Further details about data processing of the mandatory emergency call system can be found in your vehicle manual.

7. Instruction manuals

Privacy settings in the vehicle

All settings for using your vehicle can be found on the Audi homepage (www.audi.com). You are required to register a myAudi account for access. As soon as you have created your vehicle with your VIN in myAudi, you can view the owner’s manual. Verification as the key user is not required.

8. Data processing privacy policies

General information about data processing

The AUDI AG provides you with information about data processing in the privacy policies in the vehicle, which you will find on the MMI of your vehicle and elsewhere. The privacy policies also provide information about the underlying legal basis for data processing. Your consent is only required for individual data processing. If data processing is based on consent, the AUDI AG only processes your personal data if you have given your consent. For further information, please refer to the applicable privacy policy, where you can find detailed information about the relevant services.

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