ORIGINS OF RACING
AUGUST HORCH HIMSELF COMPETED IN THE EARLY DAYS
When the company failed to repeat its initial successes in subsequent years, motorsport became a topic of some controversy among the company's management, and contributed to August Horch’s eventual departure from the company he had founded. August Horch enjoyed even more success with his next company, Audi, which he established in 1909. At around the same time that Ferdinand Porsche rose to fame as both designer and racing driver, August Horch and his team won the Austrian Alpine Run three times in a row between 1912 and 1914. His Audi cars became well-known virtually overnight.
DKW: A THOUSAND VICTORIES IN TWO YEARS
Models, products and services – switch to your country / sales region website and discover the regional diversity of Audi.