Hands holding an Audi logo as a profile


The Audi name signifies high-quality vehicles, forward-looking and sustainable drive technology, first-class quality, and progressive design worldwide. The Audi Group includes the Bentley, Lamborghini, and Ducati brands.

History Tradition 04/06/2020

Why does the Audi logo have four rings?

Logo? Of course! That’s what the Auto Union AG thought when it was founded nearly 90 years ago, too. How four companies became four rings — and, ultimately, the global brand AUDI AG. And why sand painting is so important in the process of logo design.

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Facts and Figures

Facts and Figures

more than



more than


employees worldwide in 2023

more than


Deliveries to customers 2023


Audi worldwide

Models, products and services – switch to your country / sales region website and discover the regional diversity of Audi.



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