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Sustainability at Audi

Sustainability, for Audi, is part of its self-perception and extends beyond the product. Sustainable action must encompass ecological, economic and social aspects. We want to conserve natural resources, avoid environmental pollution and assume social responsibility. By doing that, we will be able to pass on a liveable future to future generations.

Sustainability along the value chain


Scarce resources, environmental degradation, climate change and population growth – these aspects have a bearing on society, politics and industry. With the advancing change in social values, for more and more people sustainability is becoming part of their outlook on life. We build cars that reflect that position. To do so, we are pushing forward with the development of innovative drive technologies and pursuing the principles of a sustainable recycling economy. In other words, we believe sustainable action cuts in as early as procurement and ends with vehicle recycling.

Our goals


We have set ourselves ambitious sustainability goals for the year 2025:

  • Electric mobility is one of the key issues in our industry – we want to develop into the leading premium supplier in that sphere. In 2025, we aim to make more than one quarter of the vehicles we build electric cars.
  • We are working on bringing the best system offering for electric mobility onto the market. It encompasses such aspects as charging, the availability of green power from a private and public charging infrastructure, and battery recycling. We want to see the vehicle become part of the smart grid.
  • We will bring a standard fuel-cell vehicle to market and extend our g-tron range. These models can run on both the fossil fuel natural gas and climate-friendly Audi e-gas.
  • As well as e-gas, we are developing other synthetic fuels, which we refer to as Audi e-fuels. These can make a huge contribution towards CO2 neutrality. We aim to promote e-fuels and e-power to such an extent that all tron customers – drivers of e-tron, g-tron and h-tron models – can benefit from climate-neutral driving.
  • One factor determining the future success of companies will be how sustainable they make their value chains. We already make systematic use of technologies that enable us to steadily reduce environmental impacts. By 2025, we plan to introduce an industry-leading closed sustainability loop for our products.

Management and implementation


The Sustainability department brackets together all the actions taken at divisional level. It is responsible for the orientation of the sustainability strategy and reports at least twice annually directly to the full Board of Management of AUDI AG. The department oversees stakeholder management with the aim of integrating the expectations and opinions of stakeholders into the strategy. It is also responsible for communication regarding sustainability and participation in sustainability ratings.

The employees of this department engage in regular dialogue with the international Group companies in order to further develop the joint understanding of sustainability and to coordinate measures. They also participate in the Group Sustainability Steering Committee of Volkswagen AG to synchronise guidelines that are valid for the entire Group. In addition, the department is in charge of the Sustainability working group. This is composed of representatives from the seven divisions and one representative from the Works Council, and meets monthly.

In its sustainability strategy, Audi has defined five core themes for operational implementation of the corporate responsibility mission:

  • Operations
  • Product
  • Environment
  • Employees
  • Company

The Group documents the goals for these five core themes, as well as the projects and measures necessary to achieve them, in the Audi Corporate Responsibility Report. Audi reports on progress annually, with the full report based on the G4 guidelines of the Global Reporting Initiative (GRI) published every two years.

The overriding goal is for all decisions in the company to be made taking economic, ecological and social aspects into account. Guidance is provided by the internal guidelines and codes, such as the Audi Code of Conduct, the compliance guidelines for the Audi Board of Management and numerous works agreements.

In February 2012, AUDI AG joined the United Nations Global Compact as an independent company. The company feels committed to the Universal Declaration of Human Rights, the principles of the International Labour Organization (ILO) and of the OECD, the principles of the Rio Declaration on Environment and Development and the UN Convention against Corruption, and acts accordingly. AUDI AG, as a subsidiary of Volkswagen AG, suspended its membership of the UN Global Compact effective November 12, 2015, in light of discussions surrounding emission figures. AUDI AG is currently clarifying all matters with the UN Global Compact and is striving to resume its membership. Irrespective of this temporary surrendering of membership, we restate our commitment to the principles of the UN Global Compact.

Measuring sustainability


Since 2012, the Audi Group has taken part in the renowned oekom research rating. The company has been awarded “Corporate Responsibility Prime Status” for its exceptional commitment to social and environmental compatibility. The findings from the sustainability rating are fed into the guidelines and activities aimed at enhancing corporate responsibility.