Self-perception at AUDI AG
Scarce resources, environmental damage, climate change and population growth – all matters that influence society, politics and business. Society’s values continue to evolve, and for more and more people, sustainability is becoming the manifestation of an outlook on life. We build cars that reflect that outlook. To that end, we are pushing ahead with the development of innovative drive technologies and pursuing the principles of a sustainable circular economy. The challenges confronting us are increasingly complex. Only by collaborating with partners within and outside the company can we develop good concepts and robust solutions.
We therefore use the term “Audi & Co.” to refer to all of our sustainability efforts. We seek dialogue, explore fresh trends and tackle even critical issues. Together, we are working to preserve natural resources, avoid environmental pollution and assume social responsibility. That will allow us to preserve quality of life for future generations.