Financial highlights 2023 and outlook 2024

Audi, Bentley, Lamborghini and Ducati: the Brand Group Progressive with robust results in a challenging environment. An overview of the Audi Group’s key figures and an outlook for 2024.

03/19/2024 Reading Time: 3 min

Audi SQ7 TFSI frontal bei der Fahrt

Audi SQ7 TFSI SUV: fuel consumption (combined): 12.7-12.0 l/100 km; CO₂ emissions (combined): 290-272 g/km; CO₂ class: G

Audi SQ7 TFSI SUV: fuel consumption (combined): 12.7-12.0 l/100 km; CO₂ emissions (combined): 290-272 g/km; CO₂ class: G

Downloads: quick access to the figures

Review of key figures

“Audi has the financial strength to be successful even in times of technological change and greater competitive intensity.”

“Audi has the financial strength to be successful even in times of technological change and greater competitive intensity.”

“Audi has the financial strength to be successful even in times of technological change and greater competitive intensity.”

– Jürgen Rittersberger, Member of the Board of Management of AUDI AG, Finance, Legal Affairs and IT

“Audi has the financial strength to be successful even in times of technological change and greater competitive intensity.”

Brand Group Progressive 2023 in figures

Audi Group 2023

2023 fiscal year

Deliveries Brand Group Progressive

1.9

Mio. cars

Operating profit

EUR

6.3

billion

Research and development ratio

7.8

percent

Deliveries of electric vehicles

178

thousand cars

Operating return on sales (ROS)

9.0

percent

Capex ratio

4.7

percent

Revenue

EUR

69.9

billion

Net cash flow

EUR

4.7

billion

Return on investment (ROI)

17.7

percent

Outlook to fiscal year 2024

Anticipated development in the key performance indicators of the Brand Group Progressive

  Actual 2023 Forecast 2024
Deliveries, Brand Group Progressive1 (cars)

1.9 million vehicles

between 1.7 and 1.9 million vehicles

Revenue

EUR 69.9 billion

between EUR 63 and 68 billion

Operating return on sales (ROS)

9.0 percent

between 8 and 10 percent

Net cash flow

EUR 4.7 billion

between EUR 2.5 and 3.5 billion

Investment ratio2

12.4 percent

between 11 and 13 percent

Multi-year comparison of key performance indicators

  2021 2022 2023
Deliveries, Brand Group Progressive1 (cars) 1,688,978 1,638,638 1,918,912
Revenue (EUR million) 53,068 61,753 69,865
Operating profit (EUR million) 5,4983 7,5503 6,280
Return on sales (ROS) (percent) 10.43 12.23    9.0
Return on investment (ROI) (percent) 16.73 22.23 17.7
Net cash flow (EUR million) 7,757 4,808 4,740
Research and development ratio (percent) 7.4 7.3 7.8
Capex ratio4 (percent) 3.8 4.2 4.7

Explanation of the key performance indicators

Deliveries to customers of the Brand Group Progressive
Auslieferungen an Kunden

The non-financial indicator of deliveries to customers reflects the number of new vehicles of the Brand Group Progressive handed over to customers. This performance indicator reflects demand from customers for our products and reveals our competitive and image position in the various markets worldwide. Strong demand for our products has a major impact on production, and consequently also on the capacity utilization of our sites and the deployment of our workforce. In addition, a continuing high level of vehicle deliveries reflects high customer satisfaction. 

Revenue
Umsatzerlöse

The financial key performance indicators include revenue of the Audi Group, which is a financial reflection of our market success. 

Operating profit / operating return on sales
Operative Umsatzrendite

Another key performance indicator is the operating profit of the Audi Group. This key figure represents the economic performance of our core business as well as the economic performance of our fundamental operational activity, and is defined as follows:

 

Revenue

– Cost of goods sold

– Distribution costs

– Administrative expenses

+ Other operating income

– Other operating expenses

= Operating profit

 

Our financial key performance indicators also include the operating return on sales of the Audi Group:

Operating return on sales = Operating profit / Revenue 

Return on investment (ROI)
Return on Investment

A further key performance indicator is return on investment (ROI). This reflects how effective our business activities are, by considering the return achieved on the capital employed over a given period. Return on investment already takes account of CO₂ compliance measures and can therefore also be understood as return on investment after CO₂.

Return on investment (ROI) = Operating profit after tax / Average invested assets 

Net cash flow
Netto-Cashflow

Net cash flow, which serves as a benchmark of the Audi Group’s level of self-financing, is calculated as follows:

 

Cash flow from operating activities

– Investing activities attributable to operating activities

= Net cash flow

Research and development ratio
Forschungs- und Entwicklungskostenquote

The research and development ratio expresses Audi’s innovative strength and also ensures that it maintains competitive cost structures.

 

Research and development ratio = Research and development activities / Revenue

Capex ratio
Sachinvestitionen

The capex ratio is another indicator of the Audi Group’s competitiveness.

 

Capex ratio = Capex according to the cash flow statement / Revenue

 

Capex includes investments in property, plant and equipment, investment property and other intangible assets according to the cash flow statement. Here, capital investment in essence comprises financial resources for modernizing and expanding our range of products and services, for optimizing our capacities and for improving the Audi Group’s production processes. Investment decisions are requested by the specialist areas, then scrutinized and prioritized by Investment Controlling and the “Investment Group” corporate committee. Major decisions affecting investment policy are also approved by the Company’s Supervisory Board. 

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