Welcome to Audi
Audi stands for premium German vehicles and sustainable mobility. Since it was founded by August Horch in 1909, the Ingolstadt-based company’s cars have combined sportiness, progressive design and “Vorsprung durch Technik”. Audi Sport and Italdesign also belong to Audi. Together, the four brands of Audi, Bentley, Lamborghini and Ducati form the “Progressive Brand Group” within Volkswagen AG.
Audi models
Here you’ll find Media releases, pictures, videos and other content on all Audi models for media and private purposes.
Management
The corporate management of AUDI AG draws on its expertise and leadership to promote the interests of the Audi customers and more than 87,000 employees around the globe. The managers of AUDI AG form the basis for responsible corporate management.
Production Sites
The Audi Group is one of the most successful manufacturers of automobiles and motorcycles in the premium and luxury segment. The brands Audi, Bentley, Lamborghini, and Ducati produce at 21 locations in 12 countries. Audi and its partners are present in more than 100 markets worldwide. 100 percent subsidiaries of AUDI AG include Audi Sport GmbH (Neckarsulm, Germany), Bentley Motors Ltd. (Crewe, Great Britain), Automobili Lamborghini S.p.A. (Sant’Agata Bolognese, Italy), and Ducati Motor Holding S.p.A. (Bologna, Italy).
Strategy
Sustainable success is based on long-term vision and innovative strategy. A clear commitment to electric mobility is essential to Audi's strategy. Within the next five years, the company will expand its EV portfolio: In the medium term, the brand with the four rings plans to offer a fully electric vehicle in all core segments. Audi is accelerating its transformation into the leading provider of sustainable e-mobility.
Audi history
Audi can look back on over 100 years of history. To this day, the company’s identity is defined by a passion for innovation and the courage to embrace change. Audi Tradition keeps this extraordinary history alive – so that it remains visible, tangible and accessible to all.
Videos
